A Factors Influencing Students' Interest in Investing in Stocks Through Investment Applications
Keywords:
Stock investment, investment application, performance expectancy, effort expectancy, habits, financial literacy
Abstract
Technological financial innovations in the investment sector are believed to make it easier for investors and potential investors to make investment decisions. With the investment application, investors can invest any time and anywhere. only with the internet and smartphone investors. With the many conveniences and benefits that will be obtained when investing in stocks through the stock investment application, will students be interested in continuing to invest. Therefore, this study uses 3 independent variables from the Unified Theory Of Acceptance And Use Of Technology 2 (UTAUT 2) model, namely performance expectancy, effort expectancy, and habits and there is the addition of financial literacy variables to determine the factors that influence student interest in investing stocks through investment applications. There are 102 samples of students from the Faculty of Business and Economics at Universitas Islam Indonesia who have invested in stocks using investment applications. Data analysis in this study used the SmartPLS 3.0 application. The results of this study show that 2 variables, namely habits and financial literacy, can influence students' interest in investing in stocks through investment applications, but the variable performance expectancy, effort expectancy do not affect students' interest in investing in stocks through investment applications.
Keywords: Stock investment, investment application, performance expectancy, effort expectancy, habits, financial literacy
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Al-Qibthya, S., & Andika Sari, M. (2022). Pengaruh Financial Attitude, Literasi Keuangan, dan Risk Tolerance terhadap Keputusan Investasi di Aplikasi Bibit (Studi Kasus Generasi Milenial Jabodetabek).
Baabdullah, A. M., Alalwan, A. A., Rana, N. P., Kizgin, H., & Patil, P. (2019). Consumer use of mobile banking (M-Banking) in Saudi Arabia: Towards an integrated model. International Journal of Information Management, 44, 38–52. https://doi.org/10.1016/j.ijinfomgt.2018.09.002
Bougie, R., & Sekaran, U. (2016). Research Methods for Business. Wiley.
Capuano, A., & Ramsay, I. (2011). Financial Literacy Project Research Report WHAT CAUSES SUBOPTIMAL FINANCIAL BEHAVIOUR? AN EXPLORATION OF FINANCIAL LITERACY, SOCIAL INFLUENCES AND BEHAVIOURAL ECONOMICS RESEARCH REPORT. http://ssrn.com/abstract=1793502Electroniccopyavailableat:http://ssrn.com/abstract=1793502https://ssrn.com/abstract=1793502Electroniccopyavailableat:https://ssrn.com/abstract=1793502
Dwivedi, Y. K., Rana, N. P., Janssen, M., Lal, B., Williams, M. D., & Clement, M. (2017). An empirical validation of a unified model of electronic government adoption (UMEGA). Government Information Quarterly, 34(2), 211–230. https://doi.org/10.1016/j.giq.2017.03.001
Estiningsih, Perdana, D., Sundari, & Fardiana, E. (2022). DETERMINAN MINAT MENGGUNAKAN DOMPET DIGITAL (STUDI PADA PENGGUNA DOMPET DIGITAL OVO). Jurnal Ilmiah Ekonomi Dan Kewirausahaan, 18, 13–26.
Evan, I., Winarno, W. W., & Putro, H. P. (2021). EVALUASI TINGKAT PENERIMAAN E-MONEY DI KALANGAN MAHASISWA YOGYAKARTA MENGGUNAKAN MODIFIKASI UTAUT2. E-JURNAL EKONOMI DAN BISNIS UNIVERSITAS UDAYANA, 10, 11–22. https://ojs.unud.ac.id/index.php/EEB/index
Hair, J. F., Ringle, C. M., & Sarstedt, M. (2011). PLS-SEM: Indeed a silver bullet. Journal of Marketing Theory and Practice, 19(2), 139–152. https://doi.org/10.2753/MTP1069-6679190202
Hertanto, E. (2017). PERBEDAAN SKALA LIKERT LIMA SKALA DENGANMODIFIKASI SKALA LIKERT EMPAT SKALA.
Horne, J. C. van, & Wachowicz, J. M. (2016). Prinsip - Prinsip Manajemen Keuangan (13th ed.). Selemba Empat.
Karjaluoto, H., Shaikh, A. A., Leppäniemi, M., & Luomala, R. (2020). Examining consumers’ usage intention of contactless payment systems. International Journal of Bank Marketing, 38(2), 332–351. https://doi.org/10.1108/IJBM-04-2019-0155
KSEI. (2022). Statistik Pasar Modal Indonesia. www.ksei.co.id
Latan, H., & Ghozali, I. (2021). Partial Least Squares Konsep, Teknik dan Aplikasi Menggunakan Program SmartPLS 3.0.
Monticone, C. (2010). How Much Does Wealth Matter in the Acquisition of Financial Literacy? THE JOURNAL OF CONSUMER AFFAIRS, 44, 403–422.
Oliveira, T., Thomas, M., Baptista, G., & Campos, F. (2016). Mobile payment: Understanding the determinants of customer adoption and intention to recommend the technology. Computers in Human Behavior, 61, 404–414. https://doi.org/10.1016/j.chb.2016.03.030
Puspita, E., & Solikah, M. (2022). FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT PENGGUNAAN E-MONEY PADA GENERASI MILENIAL. Jurnal Riset Akuntansi Aksioma, 21(1), 29–40. https://doi.org/10.29303/aksioma.v21i1.154
Rahadi, R. A., Dewi, E. K., Damayanti, S. M., Afgani, K. F., Murtaqi, I., & Rahmawati, D. (2021a). Adoption Analysis of Online Mutual Fund Investment Platform for Millennials in Indonesia.
Rahadi, R. A., Dewi, E. K., Damayanti, S. M., Afgani, K. F., Murtaqi, I., & Rahmawati, D. (2021b). Adoption Analysis of Online Mutual Fund Investment Platform for Millennials in Indonesia. Review of Integrative Business and Economics Research, 10(1), 74–81.
Ricciardi, V., & Simon, H. K. (2000). What is Behavioral Finance? Business, Education and Technology Journal Fall, 1–9.
Senyo, P. K., & Osabutey, E. L. C. (2020). Unearthing antecedents to financial inclusion through FinTech innovations. Technovation, 98. https://doi.org/10.1016/j.technovation.2020.102155
Setiawan, W., Musmini, L. S., & Julianto Putu. (2019). PENGARUH EKSPEKTASI KINERJA, EKSPEKTASI USAHA, DAN FAKTOR SOSIAL TERHADAP PENGGUNAAN SISTEM INFORMASI AKUNTANSI PADA BUMDES DI KECAMATAN KUBUTAMBAHAN. Jurnal Ilmiah Mahasiswa Akuntansi, 10, 320–331.
Suo, W.-J., Goi, C.-L., Goi, M.-T., & Sim, A. K. S. (2022). Factors Influencing Behavioural Intention to Adopt the QR-Code Payment. International Journal of Asian Business and Information Management, 13(2), 1–22. https://doi.org/10.4018/ijabim.20220701.oa8
Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D. (2003). User acceptance of information technology: Toward a unified view. MIS Quarterly: Management Information Systems, 27(3), 425–478. https://doi.org/10.2307/30036540
Venkatesh, V., Walton, S. M., & Thong, J. Y. L. (2012). Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1. http://about.jstor.org/terms
Vitt, L. A., Director Carol Anderson, P., Kent, J., Lyter, D. M., Siegenthaler, J. K., Ward, J., Adkins, J., Arnone, B., Bradley, J., Brennan, P., Conover, D., Garman, T., Garnett, K., Graham, F., Hass, S., Herrmann, S., Jurney, T., Laffargue, J., McLamar, S., … Templeton, I. (2000). Personal Finance and the Rush to Competence: Financial Literacy Education inthe U.S. www.ISFS.org
Zamzami, A. H. (2020a). ACCEPTANCE OF DKI JAKARTA SOCIETY TO USE INVESTMENT APPLICATIONS. International Journal of Business, Economics and Law, 22, 1. www.ojk.co.id,
Zamzami, A. H. (2020b). ACCEPTANCE OF DKI JAKARTA SOCIETY TO USE INVESTMENT APPLICATIONS. International Journal of Business, Economics and Law, 22, 97–105. www.ojk.co.id,
Published
2023-08-04
How to Cite
Fahrul Dwi Zulfanto, & Sri Mulyati. (2023). A Factors Influencing Students’ Interest in Investing in Stocks Through Investment Applications. Asian Journal of Management, Entrepreneurship and Social Science, 3(03), 993-1011. Retrieved from https://mail.ajmesc.com/index.php/ajmesc/article/view/486
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